Assorted training modules

Maximising the impact of media training

Thorough research is the essential if you are to deliver high-impact media training. Never accept a brief from media managers without question - they could be wrong and often are.

Creating a distinctive radio station sound

A radio station needs to have a unique and consistent sound and deliver content that the listeners can relate to. Developing a station's voice can help increase reach, ratings and impact.

Strategic forward planning for media organisations

This module looks at how media organisations need to plan ahead to produce original content that informs the public debate and covers the issues of most concern to the target audience.

Creating a converged news operation

A converged news operation offers improved quality control, more efficient workflows, cost savings, a steady flow of original journalism across all devices, and new resulting business opportunities.

20 ways a suspect can help a journalist

Sources are one of the most valuable resources for a journalist. Without sourced information, the reports produced may end up being padded with rumour and personal opinion.

How to develop a media sales strategy

Sales is one of the most important elements of a media company's commercial strategy. The sustainability of the business relies on its ability to generate income.

journalism training in Serbia. Image by David Brewer shared via Creative CommonsMedia Helping Media offers free training resources covering basic, advanced and investigative journalism, editorial ethics, media management and strategy, and staff training. We also have scenarios to test journalistic instincts. The site is supported by Fojo Media Institute

Referencing, attribution and plagiarism

Plagiarism is rife. Many journalists just copy and paste. There are tools - many of them free - which help content producers check whether content has been used without permission.

News sources, numbers and the ‘so what’ factor

Most news stories start with one source. A journalist then has to verify the information and find at least one other independent source to confirm what's happened.

What editors look for when hiring journalists

What's the best preparation for a career in journalism? Media Helping Media asked some experts in the field what they are looking for when hiring staff.

Photojournalism and ethics

Media Helping Media has produced a set of suggested ethical guidelines for video and photojournalists in order to try to help those in the field navigate everyday editorial issues.

Integrity and journalism

Without integrity your journalism is untrustworthy and suspect. Integrity gives a journalist the authority to investigate issues, shine a light in dark places and to dig where others don't. It is essential for informing the public debate with trustworthy, rigorous journalism.

Accuracy in journalism

A media organisation will be judged on the accuracy and reliability of its journalism, which must be well-sourced, supported by strong evidence, examined and tested, clear and unambiguous. Verified facts must form the basis of all news, not rumour or speculation.

How to avoid make-believe journalism

Our role as journalists is to unearth information, prepare it and then display it for the benefit of the audience. We are not there to fabricate, manipulate or force.

The relationship between journalists and politicians

The relationship between journalists and politicians is often strained. At times it seems each has an agenda. Here we list eight attitudes that can influence how journalists and politicians interact.

How to motivate journalists – tips for editors

Your daily news meeting should set the tone for everything your news organisation does. It should be dynamic, brimming with original ideas and angles, inclusive and agenda-setting.

Why would anyone want to talk to a journalist?

There may be many reasons why someone will agree to open up to a reporter, and some will be beyond their control. It's worth taking time to try to figure out the motives before interviewing them.

Avoiding the pitfalls of investigative journalism

Producing a piece of investigative journalism to international standards can be a daunting prospect. This guide is to help journalists avoid some of the pitfalls and problems often encountered.

10 tips for investigating corruption

An investigative journalist has to plot the geometry of bribery, determine the currency of influence, document the paper trail, and deal with threats and retaliation when investigating corruption.

The important role of the news producer

The news producer has an essential role to play in any news organisation. Their job is to add depth to the content being produced, make sure it is well-researched and oversee quality control.

Newsgathering tips for producing great content

The newsgathering process involves sourcing ideas, planning coverage, assigning teams, structuring packages, monitoring the web, working in the field - and coming back alive and well.

Creating a journalism content weighting system

Introducing a story weighting system helps prioritises effort on the stories that are of most value to the target audience, it saves time, speeds up production, and helps avoid wasted effort.

The value of thorough research for media organisations

Why surveying the audience is important Knowing your audience, understanding the issues they face, and being aware of what they think about society - and...

Creating a distinctive radio station sound

A radio station needs to have a unique and consistent sound and deliver content that the listeners can relate to. Developing a station's voice can help increase reach, ratings and impact.

How to develop a media sales strategy

Sales is one of the most important elements of a media company's commercial strategy. The sustainability of the business relies on its ability to generate income.

Editorial ethics scenario

Try our editorial ethics scenario and see what you would do if an earlier laps in editorial judgement led to you feeling unable to cover a news story because of external pressures.

Accuracy scenario

Accuracy scenario - there has been a strike at a steel works. The union claims all its 100,000 members were out on strike, but the employer says 50% turned up for work and defied the picket line.

Privacy protection scenario

You are working on the online news desk of a large media organisation. News breaks of fighting overseas. Raw footage arrives showing identifiable dead bodies. What do you do?

Evaluating the impact of training

The evaluation process at the end of a media training session begins the moment you are engaged by the media organisation you are being asked to help because this is when you know the expectations and deliverables.

How to design a successful media training plan

A well-designed media training plan could make the difference between the success and the failure of a media business. Get it wrong and you could be adding to the problems you were asked to address.

Adopting the right attitude for media training

A trainer must not shout at participants or get into loud arguments. They must not make those attending their courses feel small or humiliate them. Some fairly strong points made by participants.